André
Finageiv

Selected work

Four case studies are published; two more are being written.

1. 01 BaxEnergy · Farsight · KPI creation Something complex, made operable without technical support BaxEnergy, a Yokogawa company Read case study→
2. 02 BaxEnergy · Farsight · Design direction & system Building, setting and selling a direction an organisation adopted BaxEnergy, a Yokogawa company Read case study→
3. 03 BaxEnergy · Farsight · Analysis Pages Learning a hard technical domain well enough to design for its experts, and its non-experts BaxEnergy, a Yokogawa company Read case study→
4. 04 Erico Advogados · Brand microsite Shipping end to end alone, brand and interface both Erico Advogados, Brasília Read case study→
5. 05 Fit4Box · Market discovery Running a market experiment to a conclusion, and closing it on purpose 2023–24 Coming soon
6. 06 Toptal · Growth design Working where design is measured in money, without dropping the quality bar 2019–23 Coming soon

Lab

Things I design and build on my own: games, the tools behind them, and utilities I wanted to exist.

Who I am

A designer who engineers. I decide what a product should do and how it should feel. Then I build the parts that make it real.

On Farsight, a renewable-energy management platform for BaxEnergy (a Yokogawa company), I set the design direction and built the design system that more than 25 engineers across five teams worked from. When there was no engineering time to connect Figma to the product, I built that bridge myself with AI coding tools: a Storybook of real components.

Before that, four years of growth design at Toptal. Before Toptal, I was a design director at Fjord, Accenture's design studio, working for clients like Natura, Santander, Itaú, Claro and Volkswagen. Outside client work I build my own things (two browser games, the animation tool behind one of them, a macOS app), and I once ran Fit4Box, my own CrossFit apparel brand.

• Product design
• Coding
• Design systems
• Design direction
• Data visualization
• Prototyping
• Figma
• Storybook
• HTML · CSS
• React
• TypeScript
• Growth design
• SEO
• A/B testing
• Mentoring

Numbers

• 20+Years designing
• 100%Of my Farsight designs in 2026 delivered as coded, front-end-ready prototypes See case 02, the design system
• 0Talent shortages within six months at Toptal, after years of constant shortfall The Growth team's SEO and page redesign, entry 06
• 20+Designers mentored and managed Across Accenture, Toptal and BaxEnergy
• 3Products built end to end with AI Two browser games and a native macOS app, in the Lab
• 18Awards and shortlists Including Effie Gold, El Ojo de Iberoamérica Gold, five FWAs and a Cannes Lions finalist

In their words

André is the reason a project succeeds. … André has the unique ability of single-handedly scoping, ideating, and creating a design, all while communicating every step clearly to stakeholders.

Mato Miao · UX Writer · Toptal

I had the pleasure of working with Andre for four years, and I can say he is one of the best strategic partners I've ever had the opportunity to work with.

Aleksandar Djuric · Design leader · Toptal

Andre is a designer who deeply understands the business context. He is interested in knowing the motivation of the users, in how they are using our product, and in what happens to them when they are no longer within the scope of our product.

Eugene Aleksandrov · Product Manager · Toptal

He has a great knack for making complicated things simpler for the average user.

Jim Yu · Teammate · BaxEnergy

All 15 recommendations on LinkedIn ↗

Clients

Among others.

Contact

Based in São Paulo. Open to full-time Staff and Leadership roles and select freelance projects.